According to CMSWiRE, Web Content Management in 2011: It Ain't Going Anywhere


Web content management is becoming even more relevant in 2011, with the main focus on delivering multichannel marketing, via social, mobile and other trending channels, as the following info suggests:

CMS usage in 2011

CMSWiRE said today:


If you are looking at your Web Content Management system and wondering if it has what's needed to support your Web Engagement Strategy, there are several key things to look for:



  1. How does it support mobile? The management of a mobile version of your content, the delivery of that content to mobile devices.

  2. How does it support social? Does it offer social capabilities, like communities, social networks, profiles. Does it integrate with external social networks like Twitter, Facebook?

  3. How does it support targeted content: Personalization almost became a bad word at one point, but it's back and has emerged as an important element. Does your WCM provide content targeting, personalization? Does it support understanding context?


Luckily if you are looking at our content management system, the answer is: Tick, Tick, Tick.


Offering full cross-browser, and multichannel customer engagement, whatever your vision for your site this year, we can help you achieve it.


Read the full article on CMSWiRE here.