Auto-complete search
Speed up the search process using auto-complete search, where potential matches are found and presented based on the first few letters of the product name.
Wishlist
Allow customers to build their own wish lists of products to save for later and/or send to their friends.
Compare products
Enable customers to compare one product against another, including: product image, description, specification and price information for any to products from the same category.
Online chat/query capture
Encourage engagement through an assistance pop-up - automatically set to appear once a user has remained inactive on a product page and asking if help is required.
Easy-add
Shorten conversion times by allowing users to add items (which do not have any product variations) to the shopping basket from search result pages, without the requirement to go through to the dedicated product page.
Guest check-out
Increase sales, by presenting users with the option to checkout as a 'guest', with the ability to create an account at a later date (e.g. once the purchase is complete).
Customer account area
Allow users to review previous orders, manage passwords, delivery and account details as well as view order status and tracking information.